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One of the most effective long-term ways to manage the rising cost of healthcare is to encourage your employees to get regular exercise. That is why BlueCross BlueShield of South Carolina has created the WalkingWorks^® Challenge to help you encourage your employees to increase their physical activity and improve their health through walking.

The WalkingWorks Challenge is a plan to help you motivate your employees to make brisk-paced walking a part of their everyday routines. WalkingWorks helps your employees set personal walking goals based on their current levels of fitness and health, so it’s right for everyone.

Note: Individuals with disabilities may participate by logging miles traveled in a wheelchair, laps they swim in a pool or time spent performing a comparable physical activity.

To help you plan and launch a WalkingWorks Challenge for your employees, BlueCross has developed a WalkingWorks Employer Planning Guide and CD Toolkit. The toolkit includes print-ready templates for a large collection of program and promotional materials that you can use to:

• Educate your employees about the health benefits of walking
• Publicize your WalkingWorks Challenge
• Encourage your employees to participate

For more information, to request your WalkingWorks Planning Guide and Toolkit or to order discounted pedometers for your WalkingWorks Challenge, click here.